OMORPHO
BRAND LAUNCH - FILM/SOCIAL/PR/EXPERIENTIAL
OMORPHO Gravity Sportswear is a unique weighted apparel brand that helps athletes get more from every workout through the science of microloading. I was the creative director for the brand’s launch campaign, working on a tight timeline to concept, script and produce a suite of assets and storytelling centered around 6 amazing athletes, celebrities and cultural ambassadors. (Cynthia Ervo, Julio Jones, Ajla Tomljanović, Matthias Dandois, Nicholson brothers and Annie Kunz to name a few).
